Compare. Match. Get covered.
Insurance, matched faster — for buyers and the brokers who serve them.
Compare tenant, home, auto, life, and annuity options side by side, see an indicative price range, and get introduced to a licensed advisor who arranges your coverage from there. WiseInsur connects buyers with the right coverage and brokers with the right clients.
For individuals & families
Find the coverage that actually fits
Compare tenant, home, auto, life, and annuity options side by side, see a realistic price range, and connect with the licensed advisor you want to work with, without the usual back-and-forth.
Compare your options →For agents & brokers
Reach the clients who need you
Connect with clients whose needs are already captured, and manage every conversation in one place, so you spend less time prospecting and more time advising.
See how matching works →How WiseInsur works
A faster path from “where do I start?” to the right advisor
Answer a short, plain-language questionnaire. No jargon, no account required.
We surface and compare your options with a realistic price range up front, built from real rating factors.
Connect with a licensed agent who picks up exactly where the comparison left off.
Needs analysis
An eight-step guided questionnaire turns your situation into a priority-ranked coverage profile that you can share straight with a broker.
Discover what you need →Policy checkup
Already covered? Enter your existing policies and we'll flag duplicate coverage, gaps, and where you may be overpaying, scored out of 100.
Review my policies →Plan with confidence
Free tools, no sign-up required
Retirement income calculator
See what your savings rate translates to in monthly retirement income, including CPP and OAS, and whether there's a gap to close.
Run the numbers →Premium budget & coverage needs
Work out a premium budget that fits your household, and estimate how much life insurance you actually need with the DIME method.
Run the numbers →From our community
“My clients show up already knowing what they need. WiseInsur captures the groundwork, so every conversation starts further down the road. Clear, upfront numbers mean nobody feels pressured.”
From the blog
Insight on insurance, done honestly
How our AI engine matches people with the right cover, and brokers with the right clients
A look inside the matching engine that reads what you actually need, lines up the most suitable options, and routes you to the licensed advisor best placed to help.
The next decade of insurance in Canada
Rising expectations, thinner margins, and a generation that compares everything online. Where the Canadian market is heading, and what it means for buyers and brokers.
Questions? Talk to a real person.
Whether you're shopping for coverage or thinking about joining the platform as an advisor, we'd love to hear from you.